Strategie VÚB
VUB v.v.i. follows in its foundation and
strategy the Balneological Research Institute, which was closed in 1992 and
was founded in 1952, and which during its activity greatly contributed to
the development of the Czechoslovak spa industry on a scientific basis and
gained a prestigious position at home and abroad.
VUB's strategy is based on its own forecast
study, The Future of Spa Industry, published in 2018. The forecast was
compiled with a time horizon of 15 years, i.e. from 2018 to 2033. VUB's
strategy does not cover the entire wide spectrum of R&D topics in spa
industry. In the field of balneology and related medical fields, VUB focuses
on the original meaning of the term balneology in the sense of water treatment.
Micro and nanobubble bath know-how represents the TOP level of knowledge in
the world. The results of preliminary research to date in the area of
supporting the treatment of serious skin diseases are the basis for extensive
research for decades.
VUB's strategy in the area of prevention
and rehabilitation supports and will continue to deal more broadly with
the research and technical development (R&D) of certain therapeutic
or healing techniques.
VUB's strategy is therefore based on two basic pillars of the approach:
1. The Evidence-Based Medicine approach - EBM (Evidence Based Medicine) used
mainly by Western classical medicine in Europe and the USA.
2. The Information-Based Medicine approach - IBM (Information Based Medicine).
This is an approach described sporadically in the last ten years. Combining
direct and indirect evidence with techniques that cannot be adequately
described by a causal connection between application and result. This
approach is used mainly by Complementary and Integrative Medicine
(formerly Alternative Medicine).
Both approaches intertwine and complement each
other in the world, e.g. Classical medicine with Traditional Chinese or
Indian Medicine. Not all therapeutic interventions presented by one or the
other approach are crystal clear. Especially the 2nd approach is more easily
used bordering on legality. In the Czech Republic, things are often mutually
challenged with a lower level of effort for mutual understanding or even
cooperation.
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